Last September when a new collection of fragrances by Tom Ford was launched, it was to be expected that I would need to experience what was being touted as the Private Blend Collection. Ford’s fragrances are a bespoke collection of intense, exotic blends and an “experience” as one colleague puts it. And I agree. I am now on my second bottle of “Jasmin Rouge” and the launch of Ford’s Summer Collection of eye palettes will be good reason to get me back to Bergdorf Goodman’s Beauty level for more.
Jasmin Rouge immediately stands out from the family of Ford’s fragrances with its packaging. A burgundy-colored bottle among a collection of white, turquoise and black bottles. The fragrance is incredibly sensual; almost erotic, with notes of Indian ginger, cinnamon and cardamom. Ford’s bespoke mix of Sambac Jasmine Sepals and Clary Sage Essence bring it all together into a sexy and irresistible scent.
Jasmin Rouge has been my favorite of the Collection, which includes the popular Santal Blush, a good contrast to Jasmin Rouge with creamier and spicier notes. I’m seeing the entire range of Tom Ford Beauty on counters more and more, but it still retains its exclusivity. Not because of price points, but mainly due to its allure. Those I know who are fans of the brand have followed the designer from as far back to his days at Gucci, where he revived the Italian house and rose to international celebrity status, as well as those who sense that Ford is doing something more than just “mixing” notes. Jasmin Rouge proves this, with its complexities turning out a smooth and lasting scent.
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